Multimedia messaging app Snapchat has now collaborated with Kim Kardashian West and Kris Jenner for #KindnessChallenge. #KindessChallenge is all about how you spread kindness by doing something good for your family, friends or community. In this new challenge Snapchatters can join the mother-daughter duo. This challenge is available on Spotlight (Snapchat's in-app entertainment platform for UGC content).
Key points|
1. American media personalities, socialites and businesswomen Kim Kardashian West and Kristen Mary Jenner recently collaborated with social media app Snapchat, for #kindnessChallenge.
2. On this new challenge, Kim Kardashian West says: "When you spread kindness, you immediately have the power to change someone's day for the better. I'm excited to partner with Snapchat to highlight their commitment to make Spotlight the kindest place on the internet. When you spread kindness, you immediately have the power to change someone's day for the better."
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3. The Snapchat's Spotlight offers snapchatters to be creative and spread positive and engaging content instead of harmful content, and keeping this in mind the Snapchat editorial team curates each Spotlight Challenge.
4. Snapchat created Spotlight to entertain the Snapchat community.
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