Yash Raj Films (YRF) announced on Friday the launch of a new social media application tailored for aspiring actors.
Through the YRF Casting App, budding talent from around the globe will have direct access to information regarding casting calls for films and series produced by the banner.
The initiative aims to combat fraudulent casting calls issued in the name of the company, ensuring authenticity and transparency in the casting process.
Aspiring actors can utilize the app to register their profile details and submit auditions directly to YRF. Shanoo Sharma, responsible for talent selection and development at YRF, will oversee all auditions conducted through the app.
Sharma emphasized that the YRF Casting App represents a progressive move towards empowering aspiring actors to connect directly with the studio for potential projects. She expressed confidence in the abundance of undiscovered talent worldwide, highlighting the app as a platform for individuals to pursue their dreams without intermediaries.
"The YRF Casting App is a game-changer," Sharma stated. "As a Casting Director for YRF, I'm thrilled to engage with exceptional talent not only in India but across the globe. This platform breaks down barriers, offering aspiring actors a direct route to showcase their skills. I encourage dreamers to seize this opportunity and embark on their journey towards fulfilling their aspirations."
The YRF Casting App is now available for use, providing a promising avenue for aspiring actors to pursue their passion for acting.