Myntra finally launched the much-awaited dates of its Big Fashion Festival (BFF).
This mega style extravaganza, promoted and powered by BoAt, will now take place from 26 September 2024. This edition would witness a mind-boggling 3.4 million styles - 47 per cent more than the last edition.
This will see the participation of more than 9700+ leading brands across home, international, and homegrown; customers will be spoilt for choice with products from a variety of categories. Myntra Insiders, members of Myntra's loyalty program, will get Early Access to the Big Fashion Festival 24 hours in advance on 25th September.
The Big Fashion Festival this year will host impressive deals that will give great value to customers. In addition, 'Brand Of The Day' will feature special deals, giving customers more options from their favorite brands at never-before value. Undoubtedly, 'Buy 1 Get 4' is one of the most value-driven deals when customers can shop as much as they want or need for refreshing their wardrobes for the festive season.
Speaking on the BFF, Neha Wali, Senior Director, Revenue and Growth, Myntra said, "This edition of Big Fashion Festival is not just about shopping; it's about redefining the festive fashion experience for our customers. We are promising an unparalleled array of styles and value-driven propositions dedicated to offering trend-first fashion, beauty and lifestyle to millions of Indians celebrating the diverse range of festivals all over the country.". So, Myntra's seamless shopping experience will be surely ensured by its cutting-edge tech and differentiated services from international, domestic, and homegrown brands.
Meanwhile, while shopping in the sale, customers can enjoy further 7.5%+5% off when they use Myntra's co-branded credit card in collaboration with Kotak Mahindra Bank. In addition to guaranteed cashbacks through PhonePe, using financial banks such as ICICI, Kotak and Axis, shoppers can enjoy up to 10 per cent off while making their festive purchases.
This platform comes up as one of India's leading fashion, beauty, and lifestyle brands in the context of m-commerce.
Myntra being a part of the Flipkart Group bring out the best of technology and style put together for creating the best experience one can imagine in the fashion and lifestyle space in India.
The portal offers more than 9700+ leading fashion and lifestyle brands in the country such as H&M, Levi's, U.S. Polo Assn., Tommy Hilfiger, Louis Philippe, HUDA Beauty, MANGO, Forever 21, Marks & Spencer, W, Biba, Nike, Puma, Crocs, M.A.C, and Fossil amongst others. The services of Myntra cater to 19,000 pin codes across the country.
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