SpaceX buys big ad campaign on Twitter for Starlink

According to internal records from the platform viewed by CNBC, the campaign will advertise Starlink, a satellite internet service owned and run by SpaceX, on Twitter in Spain and Australia. A Twitter 'takeover' is the term used to describe the advertising campaign which SpaceX has brought to promote Starlink.

Elon Musk-owned SpaceX has bought a large advertising package available on Twitter, the micro-blogging platform that he recently acquired.

According to internal records from the platform viewed by CNBC, the campaign will advertise Starlink, a satellite internet service owned and run by SpaceX, on Twitter in Spain and Australia.

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A Twitter 'takeover' is the term used to describe the advertising campaign which SpaceX has brought to promote Starlink.

When a company purchases one of these packages, they often spend more than $250,000 to have their brand shown at the top of the Twitter timeline for an entire day.

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The first three times a user opens the micro-blogging platform on the day or days of the expected takeover campaign in Australia and Spain, they will receive brand messages from Starlink.

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"SpaceX has not typically purchased large advertising packages from Twitter," the report said.

Meanwhile, recently, SpaceX had announced that Starlink would be available for recreational vehicles (RVs) in December.

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Starlink for Rvs would allow users to get immediate access to high-speed, low-latency Internet while in motion, at any location where the company provided active coverage.

Also read | SpaceX is all set for its 30th Starlink launch of 2022

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The flat high performance service could connect to more satellites because of its broad field of view and improved GPS capabilities, providing reliable connectivity wherever it was needed.

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