To commemorate five decades of the legendary 3 Series, BMW has launched limited-edition cars across the globe. For India, the company has launched the BMW 330Li M Sport '50 Jahre' Edition and the BMW M340i '50 Jahre' Edition at ₹64 lakh and ₹76.9 lakh (ex-showroom) respectively. Both anniversary editions are being produced in just 50 units each, which defines their exclusivity.
BMW 3 Series initially hit the road in 1975, replacing the BMW 02 series. It has since grown into one of the globe's top-selling luxury cars across seven generations and is generally regarded as having created the compact executive sedan segment that still leads markets worldwide.
Both the 330Li M Sport and M340i have laser-engraved '50 Jahre' badges on B-pillars to indicate their limited-production status.
- BMW 330Li M Sport '50 Jahre' Edition
- M High-Gloss Shadowline finishes as standard
- Interior trim made of carbon-fibre
- 3D augmented navigation head-up display
- BMW M340i '50 Jahre' Edition
- Unique performance door pins
- Black M-badged fenders
- Exclusive edition badging
To further personalize ownership, BMW is also adding a 1:18 scale reproduction of the iconic BMW 3.0 CSL to these editions. Purchasers will also receive a range of M Performance accessories, including an individualized key fob, sport steering wheel with red trim markers, carbon-fibre trim, and 19-inch Jet Black alloy wheels with red brake calipers.
BMW 330Li M Sport: Fitted with a 2.0-litre four-cylinder petrol engine delivering 258 hp and 400 Nm, it can go from 0–100 km/h in 6.2 seconds.
BMW M340i: Features a 3.0-litre straight-six petrol motor with 374 hp and 500 Nm, having the capability of accelerating 0–100 km/h in 4.4 seconds.
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