Republican presidential candidate Nikki Haley, the primary challenger against former president Donald Trump, has demonstrated significant fundraising prowess, amassing a massive USD 16.5 million in January. Despite finishing third and second in the two primaries held so far, Haley's campaign reported that the substantial sum included USD 11.7 million from grassroots supporters, attracting 69,274 new donors. This marks Haley's most successful fundraising month, surpassing the amounts raised in the previous three quarters of 2023.
Haley's campaign emphasized that she remains committed to the 2024 White House race, refusing to withdraw from contention. The upcoming major primary in her home state of South Carolina later this month is expected to play a crucial role in shaping the trajectory of the Republican presidential race.
Nikki Haley, the 52-year-old former two-term Governor of South Carolina, has garnered considerable support since the Republican presidential race turned into a one-on-one competition between her and Donald Trump. The influx of contributions from low-dollar, grassroots donors across the nation reflects Haley's growing popularity and resilience in the face of calls from some party leaders to conclude the GOP primary.
Haley's campaign spokesperson, Olivia Perez-Cubas, contrasted Haley's focus on connecting with voters and saving the country with what she described as Donald Trump's expenditure of USD 50 million on legal cases. Perez-Cubas highlighted the desire among supporters for a strong, conservative leader, positioning Haley as a preferable alternative to what was characterized as the chaos and grievances of other candidates.
The fundraising success positions Haley to sustain her presidential bid, with Axios noting that her campaign has the financial resources to remain competitive, even as some party leaders advocate for an end to the GOP primary. Haley raised USD 17.3 million in the fourth quarter, more than double the amount from the preceding quarter, and ended 2023 with USD 14 million in cash on hand.
Haley's personal background adds a distinctive dimension to her candidacy, having been born Nimarata Nikki Randhawa to immigrant Sikh parents from Amritsar, Punjab, in South Carolina.
(With Agency Inputs)