Gen-Z creators have radically altered the parameters of influence and creativity in the digital landscape. In India, an equally powerful movement of female YouTubers emerged. These Gen-Z influencers are more than content creators: they are cultural icons for millions of people. They were born between the mid-1990s and early 2010s and have brought authenticity, relatability, and creativity to the screen where our viewers resonate with the content creation that is equally unique in terms of diversity in thought, attitude, and ideas that they seek to communicate. These young women are building personal brands and their stories can be seen across mediums in absolutely new and innovative ways. Using platforms such as YouTube and social media, they are breaking tradition and stigma and sharing their stories, showcasing their ideas and talents. Their collective voices now represent a bold, expressive, and unapologetically real generation of content creators. Many of these women started just like we all did, just an idea and a phone camera, and now see themselves as the face of brand campaigns, collaborations with A-list celebrities, and an invite to represent their unique talents, opinions, and culture at global events. What distinguishes these Gen-Z influencers is their exceptional capability to connect with their audience personally. They do not only create content; they are building communities. From vlogs to tutorials to skits to music, these platforms have become a safe space for young people to connect, learn, laugh, and grow. The list of Top 10 Gen-Z Female YouTube Influencers in India is a celebration of these vibrant voices that continue to motivate and inspire millions of fans with their talent, sincerity, and the digital talent of their generation. They are redefining fame, challenging stereotypes, and using their platforms to change the narrative around the things that matter to them, while still being incredibly true to who they are. Let’s take a look at the narratives behind these inspiring young women who are changing the face of digital media and contributing to the fabric of modern Indian pop culture.
10. Roshni Walia:
Roshni Walia is an actress who works in Indian movies and television and has a delightful presence on screen. Roshni was born in Allahabad, Uttar Pradesh, on September 20, 2001. She began her acting career doing commercials, which then led to her breakout role as Maharani Ajabde in Bharat Ka Veer Putra – Maharana Pratap*. After this, Roshni Walia had a few smaller roles in television shows and gained her popularity through Yeh Vaada Raha and soon followed it with Tara From Satara*. In addition to work on television, Roshni has appeared in several Hindi films as well as regional language films, showcasing her versatility. Roshni has built a social media following and remains engaged with fans, even placing importance on her fans as the Roshni Army. With a strong presence on instagram, she is recognized as a strong style influencer with a remarkable personality. Roshni Walia has established herself and her brand in Indian entertainment over a short career. At a young age, Roshni Walia also continues to evolve her artistry and solidify opportunities for future engagements ahead!
9. Prajakta Koli:
Prajakta Koli is a renowned Indian content creator, actress, and YouTuber primarily known for her comedic lifestyle YouTube channel MostlySane. Her content consists of relatable comedic skits, vlogs, and everyday related episodic content centering around her personal experience. Prajakta was born on June 27, 1993, in Mumbai, and started her career as a radio jockey before transitioning to digital content. Within a decade, Pragakta's quick wit, authenticity, and humour amassed a colossal online following. Prajakta made her acting debut in the Netflix series, Mismatched, then later made an appearance in the film Jugjugg Jeeyo. Prajakta is actively involved in social initiatives such as YouTube's Creators for Change program wherein she raised awareness on mental health and body positivity. Right now, with a strong digital presence and growing film career, Prajakta continues to inspire and bring joy on and off-screen.
8. Ashi Khanna:
Ashi Khanna is an established Indian content creator, actress, and social media influencer widely recognized for her lively personality, social media presence, and fun and engaging content. Ashi Khanna was born in New Delhi on March 5, 1998. Ashi gained initial popularity as a TikTok star, before establishing herself further as an Instagram and YouTube influencer. She is known for her short format videos, lifestyle content, fashion collaborations, and engagements in digital sketches and web series. She has also featured in many music videos and often collaborates with creators like Rishi Dev and Nikhil Sharma. Ashi has a very expressive style of acting and has created an impressive following online within the online space of Indian digital entertainment. Ashi Khanna is a very well-known face in the Indian digital entertainment space due to all these features. Ashi is enjoyable, charming, and relatable, and she maintains an amazing fashion and personal style that resonates with young audiences across platforms.
7. Meethika Dwivedi:
Meethika Dwivedi, popularly known as The Sound Blaze, is an up-and-coming Indian content creator, singer, and social media influencer, known for her witty content and distinct voice. Based in Uttar pradesh, Meethika gained popularity through fun and relatable short videos on platforms such as Instagram and Youtube. Her unique storytelling style, often a blend of satire and social commentary in a rural accent, differentiates her from other creators. While her comedic content is distinguishable, she is also a singer and has a growing fanbase that appreciates her versatility. Meethika represents the new generation of digital content creators from small towns who are making a big impact online and inspiring young audiences with her confidence, originality, and roots in regional culture.
6. Niharika NM:
Niharika NM Reputation: Indian Digital Content Creator, Youtube Content Creator, and Social Media Influencer is a prominent and popular digital content creator from India. She is widely known for her funny relatable videos and great screen performance. Niharika NM was born in Chennai on July 4, 1997, and became popular with her comedic sketches and rants on acute everyday situations dramatized for entertainment value. After gaining fame on Instagram and Youtube, Niharika quickly built a large and dedicated following creating amusing relatable content that spotlighted talented expressive actors who often reference and relate to the larger South Indian context. Niharika NM has collaborated with internationally known celebrities, including Kevin Hart, made appearances in reputable digital publications, and appeared for India at international events like the Cannes Film festival. With a robust transnational digital presence, and steadily asserting influence in a global pop culture context, Niharika NM challenges boundaries to inspire aspiring creators (India) to nourish their creative passions.
5. Neha Sharma:
Neha Sharma is an Indian actress and model who has appeared in Hindi, Telugu, Tamil and Malayalam films. She was born on November 21, 1987, Bhagalpur, in the Indian state of Bihar, and began her acting career with the Telugu film Chirutha in 2007. She made her first appearance in Bollywood with the 2010 movie Crook. Neha gained popularity due to expressive performances in movies including Kyaa Super Kool Hain Hum, Youngistaan, and Tum Bin 2, along with her on-screen face. Neha is trained in various kinds of dance, including Kathak and hip-hop. In addition to acting, Neha has appeared in music videos, and has a stylish IG presence with outfits that have garnered her attention in the fashion world. All the while, Neha remains classy and talented, with a mix of elegance and versatility that has earned her a loyal following.
4. Kritika Khurana:
Kritika Khurana, also known as ThatBohoGirl is an Indian fashion and lifestyle influencer, digital creator, and entrepreneur. Kritika was born on June 19, 1993, in New Delhi. She gained fame through her blog and Instagram account where she writes about bohemian fashion styles, travel diaries, and self-care. Kritika studied fashion designing and is able to mix a trendy aesthetic with her own her own personal narrative to influence millions of followers. In addition, Kritika is very candid about her own mental wellbeing and openly discusses topics related to mental health, body positivity and self-love, which resonated with her followers and critics alike for being so authentic. Kritika has also collaborated with leading brands and has established herself as one of the top influencers and digital creators in India and has left a mark on India's digital fashion system. As Kritika continues to collaborate with brands, she had transitioned from being a fashion blogger to being a well-known social media influencer and fashion icon which illustrates her creative, unique and resilient process and styling.
3. Diksha Rawat:
Diksha Rawat is a renowned Indian content creator, fashion & lifestyle influencer, and YouTuber best known for her style and delightful personality. She was born on October 9, and first became popular for her YouTube channel where she shares fashion based tips, hauls, styling, and relatable vlogs. Rawat's content is very modern and urban in style, as she is loved by the younger audience, especially young woman who loves fashion that is affordable and trendy. She also loved doing videos and collaborations with her sister Kritika Khurana (ThatBohoGirl), which has grown them a loyal following. In addition to YouTube, Rawat is also a strong influencer on Instagram and partners with many different fashion and beauty brands. Her overwhelmingly pleasant personality, authenticity, and developing fashion sense has made her a favorite in the Indian digital influencer scene.
2. Sejal Kumar:
Sejal Kumar is a renowned Indian YouTuber, content creator, actress, and social media influencer known for her fashion, travel, and lifestyle content. She was born on January 1, 1995, in Delhi and joined YouTube in 2014. She built a fan base quickly, thanks to her relatable content and creatively edited videos. Sejal’s YouTube channel consists of a variety of content including Fashion Lookbooks, Lookbook styling, vlogs, music covers, and personal stories and experiences to connect with the younger audience. She also acted in a digital series and has released her own original music, proving her versatility. She has received multiple digital awards and is recognized for her authenticity, creativity, and positive messaging. Sejal has a large social media following on YouTube and Instagram and influences Gen Z and millennials.
1. Aashna Hegde:
Aashna Hegde is a popular Indian digital content creator, influencer, and singer recognized for her stylish looks and relatable content. On February 8, 1995 she became internationally popular on social media app TikTok, and then through Instagram and YouTube. She is in the group DAMNFAM, a group of successful social media creators. She is known for her posts that involve fashion, her dance videos, as well as lifestyle videos that she shares on all of her social media platforms. Aashna made her singing debut with the song Befikar, and continues to make music while being a content creator. Her connection with her fans, being authentic, and having an expressive personality helped her create a unique personal brand amongst the digital creators in India. Aashna will continue to be a face of youth culture, where people find her creativity, elegance, and following her somewhere in the digital world.
